Written from the inside
The People Behind The Content
The ContentClicks team writes from direct experience helping plastic surgeons, dentists, and aesthetic clinics across Australia, the US, and Singapore grow their patient base, reduce compliance risk, and build a digital presence that holds up to scrutiny.
Our Authors are Content Writers, Practitioners, Technologists and even CEOs; drawing from their experience to give you real information.
Choosing an Email Marketing Platform: Start With the Fine Print, Not the Features
Which email marketing platform should your practice use? What you are billed for, whether your patient list is allowed on it, and where it is stored.
Dental Website Design: Why Beautiful Isn’t the Same as Booked
A beautiful website doesn't equal bookings. Learn how your website can be optimised to help earn you critical bookings.
How to Respond to Google Reviews: A Guide for Australian Healthcare Practices
How to respond to Google reviews as an Australian health practice without breaching AHPRA testimonial rules or the Privacy Act
Google Ads for Dentists: How Australian Practices Run Campaigns That Convert and Comply
Google Ads for dentists: how Australian practices run campaigns that book patients and comply with AHPRA and TGA advertising rules
The Australian Dental Website Benchmark
Australia is having a Census, so we thought why not run a census on Australian Dentists. Here are the results of our Benchmark study into Dental Websites, what is working and what
The TGA Just Took a Pharmacy to Federal Court – Here’s why that Matters
The TGA's new guidance names the exact terms, images and booking flows that breach the rules on advertising prescription medicines. What clinics must change.
How to Increase Website Conversion Rate | Australian Clinics
How to increase website conversion rate when AHPRA rules out testimonials and urgency. Speed, mobile, forms and compliant trust signals for Australian clinics.
Content Ownership Marketing for Australian Clinics
You paid for the blog posts. That does not mean you own them. Content ownership marketing for Australian clinics, and the Ahpra risk nobody mentions.
Marketing Ideas for Dentists: Get Found, Get Booked, Stay Compliant
Practical marketing ideas for dentists in Australia, from Google Business Profile and local SEO to content, referrals and reminders, all within AHPRA rules.