Co Founder / MD APAC
Ivan Lusica
Grad. Diploma of Legal Practice LLB Bachelor of Law
Ivan is Co-Founder and APAC Managing Director of ContentClicks, a content marketing agency built for financial services, healthcare, legal, and other highly-regulated industries where most agencies struggle to keep up.
He brings a Bachelor of Laws (admitted to practice as a Lawyer in New South Wales in 2014), and Bachelor of Business & Commerce (Accounting) degrees, and more than a decade across the sharp end of regulated business: advisory work at Deloitte and IBM, senior regulatory roles at Colonial First State and Macquarie Bank, and a Senior Account Manager role at one of Australia’s leading digital agencies.
That breadth shapes how ContentClicks operates today, with a team that writes from inside the subject matter rather than around it, turning the regulatory and technical detail other agencies avoid into the very thing that gives client content its edge.
Ivan's Blogs
TGA Advertising Compliance: What the Montu Case Signals for Regulated Health Services
The TGA's case against Montu shows how internal marketing records and patient testimonials can expose regulated health businesses. Here's what to get right.
AHPRA Advertising Guidelines in 2026: What Healthcare Practitioners Need to Know
Stay compliant with AHPRA's advertising rules in 2026. Learn what claims are banned, how the testimonial ban works, what cosmetic and TGA carve-outs apply, and the penalties for ge
Unlocking Your Business’s Potential with a Sydney Copywriting Agency
CASE STUDY Unlocking Your Business’s Potential with a Sydney Copywriting Agency You’ve poured your heart and soul into your business venture, but somehow, your message isn’t
