Content Writer / Blog Author
Dr Sandy Adel
BDS (Bachelor of Oral and Dental Medicine and Surgery)
Sandy Adel is a practicing dentist with a Bachelor of Dentistry from Alexandria University and over eight years of clinical experience in general dentistry. She brings that firsthand medical knowledge directly to her writing, which means the content she produces for dental and medical audiences is accurate at the clinical level before it is optimised for anything else.
Before joining ContentClicks, Sandy spent more than four years writing dental copy for practices across the Australian, US, and UK markets, including two years as a dental copywriter at one of Australia’s specialist healthcare marketing agencies. She understands the compliance requirements that shape what dental practices can and cannot say, and her content reflects that. She writes about ethical marketing, realistic patient expectations, and the gap between what clinics promise and what biology can guarantee.
Sandy's Blogs
What Is Medical Tourism? A Guide for Australians | ContentClicks
What is medical tourism and is it right for Australians? Discover why people travel overseas for treatment, the real risks involved, and why local care is usually the smarter choic
Is it Legal to Use Super for Dental Work? | ATO Rules
Wondering if you can use super for dental work? Learn which treatments the ATO approves on compassionate grounds, what documents you need, and the red flags to avoid before you app
Why FAQ Content Is Now the Most Valuable Asset on Your Clinic Website
EDUCATIONAL Why FAQ Content Is Now the Most Valuable Asset on Your Clinic Website Dr. Sandy Adel April 19, 2026 · 4 min read Your clinic’s website might be beautifully d
Unapproved Peptides Are Now on the TGA’s Radar. Is Your Clinic Ready?
Your agency tracks rankings. But is your clinic appearing in ChatGPT answers? The questions cosmetic practices should be asking their agency right now
FTC Marketing Compliance Guide for Singapore Plastic Surgeons
You have spent years building your surgical skills, your reputation, and your practice. The last thing you want is for a single social media post or a poorly worded website page to
HSA Marketing Compliance Guide for Singapore Plastic Surgeons
You have spent years building your surgical skills, your reputation, and your practice. The last thing you want is for a single social media post or a poorly worded website page to
AHPRA Marketing Compliance Guide for Australian Plastic Surgeons
You have spent years building your surgical skills, your reputation, and your practice. The last thing you want is for a single social media post or a poorly worded website page to
Is Your Marketing Agency Still Thinking in Keywords? What Cosmetic Clinics Should Be Asking Right Now
Your agency tracks rankings. But is your clinic appearing in ChatGPT answers? The questions cosmetic practices should be asking their agency right now
How Patients Are Finding Dentistry Clinics in 2026, And Why Google Is No Longer the Only Answer
EDUCATIONAL How Patients Are Finding Dentistry Clinics in 2026, And Why Google Is No Longer the Only Answer Sandy Adel April 9, 2026 · 5 min read A patient in Melbourn