Senior Content Strategist
Luale Monze
BA in Journalism, Media Studies & Psychology, Rhodes University
Luale Monze is a content strategist who pairs a journalist’s eye for storytelling with a performance marketer’s focus on results. She holds a BA in Journalism, Media Studies and Psychology from Rhodes University, and leads content strategy, social media and creative direction across the brands she works with. That combination means the content she produces is built to tell a real story and to perform. It ranks, engages and converts.
Across more than six years in agency and editorial settings, Luale has developed campaigns and bespoke content for global names like Nandos, Investec and Lil-Lets, while contributing to publications including BuzzFeed and People Magazine. Her work spans social media, paid ads, email, blogs and digital copy, all grounded in storytelling that earns attention. It is this blend of newsroom discipline and marketing strategy that turns content into something audiences actually want to read, share and act on.