CASE STUDY
ContentClicks Case Study – LA Med Spa
ContentClicks Case Study – Los Angeles, CA Med Spa
Outcome: The amount of price-shock from injectables was reduced through pre-education
Client: Premium med spa, injectables lead (fictional, anonymized for case study purposes).
Location: LA, CA
Focus: Injectables conversion; expectation and investment alignment.
Engagement: 90-day education and conversion build.
Constraints: High drop-off after pricing conversation; cancellation volatility.
The Challenge
ContentClicks Approach
Outcomes
Why This Worked
- Increasing the quality and amount of Patient Education material means that patients are better prepared and understand what they are getting into, reducing the shock incurred at appointment time.
- Pre-qualification techniques can reduce the time that the Front-Desk spend on enquiries and disgruntled patients, meaning that they can focus their time on more meaningful value-added tasks like following up no-shows.