Social is your online visual résumé — powerful for demand, risky for reputation.
We run a compliance-governed system that makes your social look premium and pre-qualifies patients before they book.
Social is your online visual résumé — powerful for demand, risky for reputation.
We run a compliance-governed system that makes your social look premium and pre-qualifies patients before they book.
We plan and produce surgeon-grade social that showcases your work without sensationalism, hype, or sloppy claims—so the right patients trust you and the wrong ones self-select out.
A procedure-specific “Realistic Results & Recovery Guide” patients read before booking—resetting expectations on suitability, recovery, and investment so consults start at a higher level.
Every asset runs through an approvals workflow with a risk rating, edit notes, and an audit trail—supported by AI checks and human review—so you stay in control and can approve in minutes.
Get a Sample Patient Guide (No call required).
Week 1
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Weeks 4+
We stand behind our work with a straightforward promise:
We deliver the scope we’ve agreed together – what you’ve paid for, on a clear timeline.
We follow a compliance-first process – each asset is created and reviewed against relevant guidelines then checked by our internal regulatory experts (we’re marketers, not lawyers, so this isn’t legal advice).
We own our mistakes – if we miss the mark, we correct it. If you change direction, we revisit scope together.
You can view the full ContentClicks Compliance-First Guarantee by clicking the button below.
Q: Who will actually be working on my content?
Your account is managed by senior healthcare writers and strategists – not generic offshore freelancers or junior staff. Our team includes former Big Four management consultants, regulatory-aware marketing strategists, and industry-specific writers with deep experience in plastic and cosmetic surgery.
Q: Do you have experience with plastic and cosmetic surgery practices specifically?
Yes. We work with plastic and cosmetic surgery practices in regulated markets like the US, Australia and Singapore to build patient communication, create compliance-minded content, and position surgeons as the go-to experts in their space. Our writers understand the nuances of marketing surgical and non-surgical procedures — from face-lifts and body contouring to injectables and medispa services.
Q: Can I see examples of your work or results?
Absolutely. We have case studies and testimonials from healthcare clients, including plastic and cosmetic surgery practices. For example, one client said:
“ContentClicks rebuilt our patient communication strategy. Their understanding of healthcare advertising rules and risk was outstanding.”
Q: How do you keep content aligned with US compliance expectations?
Every piece of content goes through our internal Compliance-First review (the ContentClicks proprietary Compliance-First Growth System) before it reaches you. We design content with State Medical Board, FTC advertising standards, HIPAA considerations and, where relevant, FDA-regulated products in mind. We’re marketers, not lawyers, so this isn’t legal advice — but our process is built to reduce common regulatory red flags.
Q: What is the ContentClicks proprietary Compliance-First Growth System?
Our content goes through three layers of review:
- Written by medical content specialists who understand clinical language and healthcare regulations
- Automated review against State Medical Board and FTC advertising expectations, and checked for obvious HIPAA/privacy pitfalls
- Final refinement to align with your internal policies, brand voice and risk tolerance
Q: Will I get in trouble with regulators for marketing my practice?
No one can guarantee how a regulator will respond, but our goal is to reduce that risk. We specialise in creating content that supports your reputation and growth while staying mindful of State Medical Board, FTC and FDA advertising rules. You review and approve everything before it goes live, so you stay in control while we handle the complexity. This isn’t legal advice – we always recommend you involve your own counsel for final sign-off on higher-risk campaigns.
Q: How much of my time will this take?
Minimal. We handle the entire process – strategy, writing, compliance-first checks and deployment. You give us a focused briefing upfront, then review and approve content in minutes. It’s a true done-for-you service designed for busy surgeons.
Q: How quickly can you start?
We typically begin the strategic work within 48 hours of engagement. While other agencies may need weeks to “learn your brand,” we use proven frameworks for plastic and cosmetic surgery to understand your audience quickly and start creating content that can drive meaningful inquiries from day one.
Q: How long until I see results?
You’ll receive your first content asset within about 7 days, and a full content calendar within roughly 14 days. Tangible business outcomes take longer – for most practices, we aim to establish a more consistent stream of qualified consult requests within the first 60-90 days, though timelines vary by market, competition and starting point.
Q: What if I’m not happy with the content?
We include up to three revision rounds with every project, and we offer a 30-day satisfaction promise. If we miss the mark, we’ll fix it. If you’re still not satisfied after we’ve worked through the agreed process, we’ll honor the guarantee as outlined in your service agreement. In practice, most clients approve our first or second draft – but the safety net is there.
Q: Is there a lock-in contract?
No. We typically work on a monthly retainer basis with no long-term lock-in. Our aim is that you stay because the work is effective and the partnership feels solid, not because you’re stuck in a contract. We do offer discounts for longer commitments the longer we work with a client the easier it is to help and we pass the savings along.
Q: What does “risk-free first month” actually mean?
If you’re not satisfied with the work in your first month, you don’t pay. Simple as that. We take the risk so you don’t have to.
Q: What exactly do I get when I work with ContentClicks?
For plastic and cosmetic surgery practices, our service typically includes: compliance-minded website copy, professional social content and management, authority-building blog articles (ghostwritten under your name), email sequences for consults and follow-up, marketing technology setup, and a strategic content calendar. We handle everything from strategy to execution so your marketing actually gets done.
Q: Do you manage social media posting or just write the content?
We offer both. You can choose content-only (we write, your team posts) or a full done-for-you service where we manage the entire process, including publishing on platforms like Instagram, Facebook, LinkedIn and others relevant to your practice.
Q: Do you offer SEO or paid ads?
We focus on building the core content assets and messaging that make SEO and ads actually work. We’re not a generic PPC shop or churn-and-burn SEO firm. If your website and content are weak, no amount of ad spend will fix it. We help you fix the foundation first, and we can collaborate with your SEO or ad partners if you have them.
Q: What makes ContentClicks different from other marketing agencies?
Three things:
We specialize in regulated healthcare, including plastic and cosmetic surgery – we understand the realities of State Medical Board, FTC oversight and reputational risk.
Your account is led by senior strategists and former Big Four consultants, supported by specialist healthcare writers – not a rotating cast of junior freelancers.
We build integrated content ecosystems, not random posts – every asset has a job: attract, educate, and convert the right patients into booked consults.
Q: I’ve been burned by marketing agencies before. Why should I trust you?
Q: Why can’t I just use ChatGPT to write my content?
You can – but you’ll usually end up sounding like every other clinic. Generic AI content doesn’t understand your specific risk profile, your differentiation as a surgeon, or the nuances of US healthcare advertising. It also isn’t responsible for keeping you aligned with State Medical Board, the FTC or HIPAA. We use AI as a tool inside a human-led, compliance-first strategy so your content is accurate, on-brand and built to convert.
Q: What kind of results can I realistically expect?
Our focus is on generating more qualified consult requests for higher-value procedures – not just likes or followers. For some clients, that has meant significantly more surgery-ready inquiries and fuller calendars over the first few months. Results always vary based on your market, reputation, pricing, and how much traffic you already have, so we’ll give you a realistic range and plan during your initial strategy session rather than a one-size-fits-all promise.
Q: What can I expect to spend?
Most practices start with a monthly budget of at least $1,000 and scale from there as results prove out. We’re not a low-cost, generic content shop – we tailor plans and pricing based on your goals, case mix and growth targets, and we’re transparent about what’s included before you commit.
Q: Will this actually fill my appointment book?
That’s the goal. Every piece of content we create is designed to move people from interest to booked consult – not just generate noise. We focus on clear messaging, strong calls-to-action and clean paths from content to inquiry, and we track meaningful indicators like consult requests and show-up rates, not just impressions or likes. We can’t guarantee specific numbers, but everything we do is pointed at revenue-generating outcomes.
We'd love to hear from you!